September 1, 2013 | Posted in:

New cookbook covers are here!!!

I’m so excited to announce that five new cookbook templates and covers are now available for you to choose from. We’ve been working on them for a while, and September 1st just seemed like the right time to release them.
1. The chalkboard cover: I wanted to offer something a little trendy, a little home-made looking, so our designers Steve and Philina came up with this beautiful cover and coordinating pages (I’m showing the section divider page here next to the cover). You can customize the title text on the cover, and section names.
Chalkboard coverChalkboard divider
2. The classic cover: This one has a cute, kind of retro look and feel that allows you to upload your own photo onto the cover and section dividers. You can also customize the text on both the cover (left) and section dividers (right).
Classic coverClassic section divider

We launched three other covers with these two, and more are on their way. Why don’t you log in and check them out??

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August 20, 2013 | Posted in:

Raspberry Freeze

This is the first recipe I remember my mom making. It’s an easy no-bake dessert that impresses a crowd. I’m glad to report it gets two thumbs up from my 4 year old daughter Penny.
raspberry freeze
2 cups frozen unsweetened raspberries,thawed, with juice
1 cup sugar
2 egg whites
juice of half a lemon
dash of salt
1 cup whipping cream

Combine raspberries, sugar, egg white, lemon juice and salt.
Beat 15 minutes in a stand mixer, with the whisk attached (or with electric beaters), until stiff and fluffy.
While mixture is mixing, whip cream.
Fold whipped cream into raspberry mixture
Freeze in individual bowls for 4 hours, or in a large bowl, 6 hours.

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August 7, 2013 | Posted in:

Design A New Logo For Your Family Cookbook

About a year ago, my sister Laurence and I started taking a more active role in our mom’s business, and realized it was time for a major facelift. The program was almost eight years old, and in techie language, that’s like a century! The overall look of the site didn’t feel quite right either- we wanted something more feminine, a little softer.
This is where we started:
Screen shot 2013-08-07 at 12.33.17 PM
We needed to come up with something that hinted at family, cooking, and books. Not easy!
I went to an old friend of mine, Philina, whom I had worked with while I was in magazines, and who had branched out with her husband to start a web design company (studiob.ca).
This was their first attempt:
Screen shot 2013-08-07 at 12.38.42 PM
We liked it, but that brown color was really throwing us off. The pot in the middle was good, but a little heavy.
This came next:
Screen shot 2013-08-07 at 12.37.00 PM
Cute, but again, kind of old fashioned feeling.
We dropped the color thing for a while and worked on graphics:
Screen shot 2013-08-07 at 12.56.05 PM
Too modern.
That became this:
Screen shot 2013-08-07 at 12.37.13 PM
Now that we getting really close!!!
Then, while I was surfing the net, I came across this photo from a company called Indigo. I loved the palette, and so brought that to our designers.
Screen shot 2013-04-09 at 9.16.15 PM
That’s how we ended up with this:
Screen shot 2013-08-07 at 12.37.27 PM
And finally:
Screen shot 2013-08-07 at 1.05.00 PM
Yay!!!

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July 19, 2013 | Posted in:

Basic salad dressing

Mustard dressing
This is a photo of my niece Charlotte, learning how to make mustard vinaigrette.
We always make a big jar of it since it keeps so well in the fridge!

Ingredients

1 tbsp Dijon mustard, grainy or smooth
1/4 c red wine vinegar, or balsamic if you like a sweeter dressing
1/2 tsp sugar if using red wine vinegar
salt and pepper
3/4 c olive oil

Preparation

Mix mustard, vinegar, sugar and salt and pepper into a thick paste.
Whisk continuously while pouring in the olive oil.
Yield: 1 cup

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